An advertiser has the opportunity to reach consumers when they're in purchase-consideration mode for their next trip.

The Travel Dispatch e-mail offers readers a jump on special travel deals - an early look at the Sunday Travel section via the Travel Dispatch e-mail.

The e-mail provides links to slide shows and recommendations from users.

Ad Positions: Big Ad

Demographics*:

• Male / Female: 53% / 47%
• Average age: 51
• Average annual HHI: $98K+
• 20% are managers, educators, students or retired

* Source: Personify (NYTimes.com internal), May 2007.