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Full Page Interstitials
- Specs
- Dimensions = 640 x 480
- File Size = 60K initial, 100K total
- Animation = Yes
- Video accepted but must be third party served
- Audio must be user initiated
- Third party ad units must be created as in-page units. No third party tristitials or superstitals accepted
- Unit runs with NYTimes approved header this will not be blocked by any pop-up blockers and can run on all browsers and platforms third parties might not be able to support these features.
- Intrusive ad unit has frequency cap of one per user per session
- Uses same inventory as pop-up, pop-under, overlays
- Can appear on all NYTimes hosted pages apart from the Homepage
- Will not appear before Marketwatch, Autos, Travel or Real Estate content
These units serve as a gateway to users entering various sections of NYTimes.com.
Full Page Interstitials are an exclusive placement providing total ownership for an advertiser.
The ad can display for up to 15 seconds.

