The New York Times Media Kit
  • Newspaper
    • Content
    • Ad Rates
    • Ad Specs
    • Audience
    • Circulation
  • Magazines
    • Content
    • Ad Rates
    • Ad Specs
    • Audience
    • Circulation
  • Online
    • Ad Opportunities
    • Ad Rates
    • Ad Specs
    • Audience
  • Creative Ad Units
    • Newspaper
    • Magazines
    • Online
  • Events & Sponsorships
    • Events
    • Sponsorships
  • Contact
Online
Ad Opportunities
  • Ad Programs
  • Standard Ad Units
  • Mobile
  • Video
  • Podcasts
  • Blogs
  • Email Products
  • Classifieds
Ad Rates
Ad Specs
  • Online Ad Format Details
  • Online Real Estate Specs
  • TMagazine.com Specs
  • Jobs Specs
  • Technical Specs
  • Submission Instructions
  • Ad Acceptability Guidelines
  • Appearance Guidelines
  • 3rd Party Ad Acceptability
Audience
  • Audience Targeting
  • Audience Profile
  • Need More Info?
  • Contact Us
Home > Online > Ad Opportunities > Standard Ad Units > Leaderboard
  • Next

Leaderboard

Leaderboard Ads

View Page

  • Specs
    • Dimensions = 768 x 90 or 728 x 90
    • File Size = 40K initial load 100K secondary load for Rich Media Ad Units
    • Animation = Up to :30 seconds
    • Expandable = Can expand to up to 768 x 270
    • Video accepted but must be third party served
    • Audio must be user initiated

Placed at the top of the page, Leaderboards strike the reader at eye level, creating immediate awareness.

Available on most section fronts and article pages, Leaderboards are one of the main building blocks of any campaign designed to build awareness.

  • View Audience Info
  • View Advertising Opportunities
  • View Online Ad Specs

Quick Links

  • Ad Rates
  • Ad Specs
  • Circulation
  • Audience
  • Classifieds
  • IHT Advertising

Have an online advertising budget less than $10,000? We have an option perfect for you.

Click here to learn more.

Submit Ad Materials

Go

Fact #9

The New York Times has won 101 Pulitzer Prizes, far more than any other newspaper.

  • New York Times Home | 
  • New York Times Company | 
  • Privacy Policy & Legal | 
  • Contact Us | 
  • RSS